Technology spend is on the rise for healthcare organizations: A recent Bain and Company report shows that nearly 80% of healthcare executives increased spending materially over…
March marks Colorectal Cancer Awareness Month, presenting the perfect opening for healthcare marketers to boost screening rates and bring in more patients. As the second…
While 2023 will always be celebrated as the year that Covid-19 shifted from a pandemic to an endemic state, providers across the country still faced…
Providers and payers are arguably the most important stakeholders in our healthcare ecosystem, yet the two groups have a long history of acrimony. While it’s…
Announcement: Hospital Associations and Hospitals File Lawsuit Challenging Federal Rule That Ties Providers’ Hands In Their Efforts to Reach the Communities They Serve The Office…
In the ever-evolving landscape of healthcare data privacy, staying compliant with current regulations is crucial. However, it’s not enough to simply meet the existing standards.…
In the ever-evolving world of healthcare marketing, professionals perpetually face the challenge of delivering more impact with less budget. Now, they face a new challenge:…
In the “good old days” — let’s call that period pre-2008 — the majority of commercial insurance was full-risk; Increases came out of payor profitability…
US Department of Health and Human Services (HHS) Office for Civil Rights (OCR) Announcement: HHS Office for Civil Rights Issues Resources for Health Care Providers…
Any enrollment period is a time for a solid communication plan, but imagine the possibilities that could come from using year-long communication campaigns to reach…
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