Case Study: Driving growth with a strong internal brand
How leveraging brand strategy to craft an Employer Value Proposition (EVP) directly supports health system growth by effectively attracting and retaining career-focused team members.
One partner for all your healthcare marketing and growth challenges.
We exist to help healthcare organizations create meaningful connections between consumers and care, helping people improve their lives.
Unlock Health is a new kind of full-service agency that drives sustainable growth for healthcare organizations by seamlessly integrating marketing, technology, and revenue strategy. From breakthrough campaigns to high-impact conversion solutions, our work accelerates the go-to-market process and aligns marketing spend with business priorities. We’re humbled by decades of partnership with leading health systems, behavioral health providers, and specialty care organizations across the country.
We're taking the guesswork out of growth for healthcare organizations.
See how we connect the dots with our one-of-a-kind approach.
Marketing
We make great work easier through a combination of art and science — creativity fueled by data, insights, and high-impact conversion solutions to drive growth.
Technology
Our product platform powers our marketing services by accelerating each go-to-market step, from planning to media compliance, lead capture, and full-funnel ROI reporting.
Managed Care
We optimize payor strategy and contract performance through consulting, advanced analytics, and strategic communication.
One solution takes the guesswork out of growth.
One solution is anything but “business as usual.”
Brand Consulting
We build leading brands in healthcare. We provide expert strategic advice to healthcare organizations developing, strengthening, or redefining their brand identities. We craft compelling strategies and distinctive identities that bring your promise to life at every stage of growth.
Creative & Content
As an integrated agency, our creative teams are inseparable from the teams delivering the expertise, data, and insights. Beautiful work is possible because of the brains working behind the scenes. We believe that fusing science and art drives better creative and content to create connections, nurture relationships, and foster loyalty.
Media & Advertising
Great work isn’t great only because it is clever, or because it makes you cry, or even because it wins awards. It’s great when it connects people to what matters most to them. It’s great when it elevates your story in a way that expresses the humanity of your mission while also speaking to something better in all of us.
Data & Analytics
Our technology platform allows you to make informed decisions with the data-driven insights to back them up. Gain real-time visibility into your marketing campaigns and strategies, so you can identify successful tactics and guide future initiatives with confidence. No more guessing — just measurable results.
Managed Care Consulting
Our managed care team delivers strategic solutions that increase revenue and ensure long-term sustainability for your organization, including managed care strategy and negotiations for providers, powered by cutting-edge analytics, and a full suite of specialized communication tactics.
Digital Marketing & Website Development
We blend decades of service line insights, advanced analytics, and a deep understanding of compliance to deliver proven performance and business results. More than 2,000 monthly service line campaigns and award-winning digital experiences give us continuous insight to help clients craft seamless, meaningful experiences and drive patient volume.
Technology
We turn data into actionable insights complemented by proprietary technology. That arms you to achieve better marketing effectiveness, all while helping you meet the highest rigors of security and compliance. Our product teams work in lockstep with the teams delivering the strategic and creative expertise, removing friction at every phase of your marketing strategy.
SEM
Search is the universal front door for your brand. Our team manages 2,000+ service line campaigns every month through advanced patient acquisition strategies are targeted, responsive, and data-driven, all while operating in the confines of fast-changing patient privacy laws. We funnel prospects to a variety of endpoints, including our optimized landing pages, health risk assessments, and more.
Strategy & Planning
We focus on marketing channels, audience personas, and psychographics, and we also build brand strategies and assets rooted in insights that support across your brand, yielding real business results. That’s because we have the breadth of real-world knowledge, strategic expertise, and experience that no one else has — in one single, unified team.
Health Risk Assessments
Over 2,000 hospitals use our 19 condition-specific HRAs to engage and convert millions of patients each year. An essential tool in any marketer’s patient acquisition toolkit.
Case studies
See how we make growth happen.
Case Study: Purpose-based brand strategy drives sustainable, long-term growth
How a newly merged health organization grew awareness and preference in the market by reimagining its identity and creating a foundational purpose-based brand strategy.
Johns Hopkins Orthopedics
Helping nationally recognized, premier Academic Medical Center translate positive brand recognition into tangible growth for a priority service line in secondary care: Orthopedics.
Let's talk.
One meeting can inspire solutions.
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